Link Building Process
The overwhelming consensus of most seo consultants today is that one-way, authoritative inbound links appear to be the way to go on Google in terms of increasing one’s page rank and search engine rankings for specific keywords.
Here are some Ideas for generating one-way inbound links.
1. Writing and submitting articles on relevant subject matter to content/article directories
2. Writing testimonials for industry specific products/services in exchange for a link back to home page
3. Writing an information ebook on relevant subject matter and offering free distribution (viral marketing technique)
4. Writing and publishing a press release of the company
5. Submitting website to targeted directories (Yahoo, Dmoz, Industry Specific)
6. Participating in online forums/discussion boards that allow a signature that links back to home page